As a premium brand, they needed to ‘make a statement’, a website distinctly different from the corporate site and existing brands. So, we designed and built a parallax website… ‘cooler’ and more ‘cutting edge’... promoting the lifestyle and traditions of the brand. From blank sheet of paper, we wrote the storyboard, developed the content and, utilising our in-house photographer, incorporated fresh and appealing product photography to bring the product to life.
Launching a super-premium cider brand was truly exciting. We had to make sure all platforms exuded our super-premium credentials and the website was no different.
The brief for Mortimer’s Orchard website was simple: deliver a contemporary website that educates, entices and engages. Working with the team at The Lines Group on this project was a pleasure; they clearly understood our needs, went above and beyond our design expectations to create a best-in-class website that depicts everything about Mortimer’s Orchard and more."