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Cutting a dash

Bomford Turner - Flail Mower

The Challenge

A rebrand was needed to deliver a platform for growth.

Bomford Turner had a dated identity that wasn’t representative of the company’s standing and ambitions. As a market leader in their sector and with growth plans in place, things needed to change.

Marketing collateral was in need of improvement across the business. As we were already working for other companies in the Alamo Group, we were appointed as the outside perspective required to deliver the branding piece and the step up in quality required across all marketing materials.

"The Lines team produced our new website, digital marketing and brochures, all within a short timeframe. All aspects are handled in house, which makes for a simple, fast and effective process."

James Cuthbertson

Director of Sales and Marketing

Bomford Turner - Brochure

Our Solution

From a new colour for the product range to every aspect of the marketing mix.

The first task was to modernise the identity and create a platform for improvement which we could roll out across all customer facing aspects of the business.

Bomford Turner - Branding and Print Design
Bomford Turner - Branding and Print Design
Bomford Turner - Branding and Print Design
Bomford Turner - Branding and Print Design
Bomford Turner - Branding and Print Design
Bomford Turner - Branding and Print Design

The Results

A heritage brand with a bright new future.

Everything about Bomford has a fresh look. The new branding even extended to the colour finish for the product range… probably the biggest visual change the company could make, but one that’s happened seamlessly.

Since the rebrand Bomford have experienced a successful period of growth and new product launches, and we continue to play our part in delivering marketing materials.

"Lines’ creative initiative and clean, simple approach to our new identity was refreshing."

James Cuthbertson

Director of Sales and Marketing

Bomford Turner - Power Arm

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Let's create. Together.

We want your agency experience to be a stimulating and enjoyable one. We're straight talkers and, more importantly, good listeners. So, call or email us. We’d love to discuss your next project.

hello@linesgroup.co.uk
+44 (0)1242 244 830